
5%/unit Added financial backing charge (appendix A3) Very express bar get aheading posture Alternative C (Increase Advertisement expen se by $25/unit) Pros Will increase sales Increases awareness for all mowers not just charge faggot Will be equal to s For 1997 Cons We allow for reach people that are not interested in buying a mower waste of advertising dollars Even if we gain additional 250 sales, our gross remuneration go away not pout the expenses (appendix C4) Contribution margin will decrease from $97 to $72 No way to reassure how many people we could reach or how many sales would result from advertisement Appendices: Appendix A1 Appendix A2 Ride King Proposed Private Brand Sales $650 Sale Price -5% $617.50 COGS $553 COGS $601.75 pains parts flagrant Margin whole voice whole component part margin 14.92%-2.55% =12.37% decrease in unit contribution margin stratum 2 Private-label Extra units = 8,200 Sales $5,063,500 COGS $4,934,350 Gross Margin $129,150 (cannibalization) $29,100 $650 sale price - $578 COGS/unit = $72/$650 = 11.1 % contribution margin $72 unit contributio! n orIf you want to get a full essay, order it on our website: OrderCustomPaper.com
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